The automotive arena is no longer a male-dominated
industry; in fact more women than ever are buying cars and influencing
car-buying decisions. According to American Women Road & Travel Magazine
(http://www.roadandtravel.com), women are spending about $300 billion annually
on car sales, as well as maintenance for their cars, and also repairs and other
miscellaneous services. Women aren't
only influencing car sales, but are also shown to be the key decision makers in
about 80% of new car and truck purchases.